the process

conceptualise

the journey begins with us understanding your desires, aspirations, and prerequisites for your custom timepiece.

while the majority of our customers already have a watch in mind - we can help you if you are undecided, considering various aspects such as the purpose of the watch, your personal style, and any specific features you want in your watch.

we take all your thoughts and ideas and brainstorm on our end to come up with suggestions and ideas for customisation. this is where your vision begins to take shape - ensuring we have captured all the necessary details to move forward.

colourise

once we have a conceptual understanding of your requirements, we move on to the design phase.

we will create a number of digital mockups of the custom watch, exploring various design elements such as various watch faces and additional straps if required.

this colourful, creative and collaborative stage is where you hopefully see your vision come to life, helping you visualise the options before you finalise your decision.

customise

this is where we utilise our expertise and craftsmanship to make your dreams a reality. we start by sourcing brand new and genuine watches, often going to great lengths to source rarer models from overseas.

the watches are then customised in-line with requirements before being injected with oil. the screen customisations combined with the oil filling process is extremely intricate and requires a high level of precision and attention to detail.